From a paperboard idea to an ambitious entrepreneurial adventure.
DATE
2021
SALARIES
30
20 weeks
2 developers
7 million euros
0 developers. 1 idea.
Context
At the origin of Modjo, Paul Berloty, an entrepreneur seeking to revolutionize telephone sales with a turnkey tool. The pitch? Record interactions with clients to return them as actionable data, similar to a CRM. Along with his founders, they had the idea as early as 2021, but lacked technical expertise. A real challenge arose: to design an innovative product in a saturated market while respecting budget constraints. Two challenges:
- interlocutors from backgrounds far removed from tech. The support then takes into account the needs for understanding and the level of expertise required to communicate effectively between different fields.
- A turnkey, scalable, and above all intuitive tool.
Ludotech initiated a comprehensive strategic collaboration. Two weeks after the first meeting, the sprint was launched. In just 12 weeks, the team developed the product in an agile manner, using React and Node.js technologies. A marketable version was released in less than 6 months, with the main technical feature based on AI. More than just a development agency, Ludotech also played a crucial role in recruiting a CTO, to ensure total reversibility to facilitate the transition to future developments.
Result
Modjo experienced rapid success with revenue generated from the first year. They established partnerships with 400 companies and 15,000 salespeople, including notable clients like Payfit, Back Market, and Swile. Additionally, the significant fundraising of €7M (Series A) reflects market confidence in Modjo's vision and execution. By eliminating the need for user training, Modjo quickly captured the market, demonstrating that a bold idea can become a prosperous reality with the right tech partner.